I thought I was a snob. That was until I met “he who shall not be named”.

I had no idea that men actually could tell the difference between the different colour-branded supermarkets, until “he who shall not be named” declared that the blue and red chain was his preferred store because……wait for it…….”it kept the riff-raff out of the green and white store” !!! I laughed, not because it was THAT funny, but because deep-down I felt the same !!

Where you shop says a lot about the person you are. A bit like a pair of shoes really (sorry – but it does seem that at the end of the day everything in life relates to a pair of shoes !!).  Scuffed, dirty, worn out shoes show you are unprofessional and have no pride.  Shop at certain supermarkets and it says that you are cheap and not so cheerful.  That’s my opinion anyway !

It’s not even about the food, because most items are branded and sell everywhere. No, it is the ambience, clean-looking shoppers,  the easy to reach shelves and the fresh produce which doesn’t look like it has bounced off the shelves, kicked along the floor, been picked up by dirty hands and put back in place.

Also, the lack of thousands of BOGOF’s and heavily discounted lines makes what you are buying feel exclusive and tempting. Just choose, at leisure, the items you want without picking up colossal quantities of cheap food you don’t even like, let alone want. No pushing and fighting to grab a ‘bargain’. Let’s face it, why would everyone want 10 kilos of potatoes for the price of 2? How many potatoes can anyone eat within the three-days use-by date??

There is a lot to be said for posh shopping. It makes buying the most tedious items a pleasure. The trolleys haven’t been left in the rain. They don’t have empty sandwich wrappers in and the wheels go in one direction at the same time.

And when you have popped out for fresh fish, crisp vegetables, fruit smoothies and luxury ice-cream – that is exactly what you come home with, without being distracted by washing machines, garden hoses, and cheap clothes !

So has “he who shall not be named” got the right idea?  As much as I hate to admit it, it does seem that way.

Does this make me a snob? Too right it does. 

Domestic Goodness is written by a woman who knows what she can do but doesn’t need your approval to do it. The column is published fortnightly and exclusively on AtHomeMagazine.co.uk. The column seeks to be as practical as Nigella Lawson, as anonymous as Belle du Jour and as witty as Joan Rivers, without the smut. Maybe.

Picture kindly from here